WHAT IS THE CRAFT FARM?

Carrying Honyama into the next era.

People harvesting tea among fresh green tea rows with mountains in the background
Photo | THE CRAFT FARM · tea harvesting

Eight centuries of tea-making live on in Abe Honyama. Sharing the value of these mountains, refined by generations of tea makers, with the world and carrying it forward for future generations is where THE CRAFT FARM begins. Tending the fields alongside farmers and learning the skills handed down to us, we keep exploring new ways to make and enjoy tea.

What we wish to carry forward is more than the landscape of the tea fields. It is the wisdom of farmers who know the land, the instinct for reading the leaves, and the craft of making tea. And a future in which tea can continue to be made in these mountains.

Understanding the character of the land and exploring methods suited to its leaves, we broaden the possibilities of tea. From restoring tea fields to making tea, developing products and finding ways to share them, we keep taking on new challenges. Our aim is to connect Honyama’s value with cups around the world and sustain a region where farmers’ livelihoods can continue.

Carrying the fields forward.

Together with local farmers, we tend the fields for the next generation. Respecting the character of each tea garden, we carry on the work that gives this region its value.

Tea fields in Shizuoka surrounded by mountains and mist, from the official TCF gallery
Photo | THE CRAFT FARM “From the Fields”

Carrying the craft forward.

The experience of farmers who know the land, and the tea-making skill that reads each leaf. We refine this inherited work every day, sharing the aromas and flavours distinctive to Honyama.

A maker checking written records between tea-processing machines in the factory
Photo | THE CRAFT FARM · checking tea-making records

Connecting through exploration.

From new methods and products to new ways to enjoy and share tea, we create more paths to discover Honyama’s value and connect them to the region’s future.

Hands combining tea leaves and ingredients from small bowls with a spoon
Photo | THE CRAFT FARM · combining tea and ingredients

From field to cup

Grown by usMade by usSold by us, direct

Good tea, at a fair price.

Fresh shoots in an Abe Honyama tea field, with a maker’s hands checking the leaves behind
Photo | THE CRAFT FARM · fields of new shoots
A maker’s hand drawing a tray of roasted leaves from a THE CRAFT FARM roaster
Photo | THE CRAFT FARM · the craft of roasting

This tea, for your cup.

Opens the online store’s top page (external site, in Japanese). Please check availability in the store.